The Boeing 737 MAX Saga

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Developed in 1960s
  • Take advantage of existing 707/727 tooling
    • Started life as a derivative design
  • Market was envisioned as one of unimproved airfields / developing countries
    • This drove single greatest architectural constraint: 737 sits very low to the ground to make loading passengers and luggage easy

Expansion of model variations has been primarily constrained by distance to the ground
  • Size of engines
  • Length of fuselage

Primary engineering focus since first market has been
  • Increase passenger capacity w/out raising airplane
  • Increase fuel efficiency (larger engines) w/out raising airplane

Does not attract “best and brightest” engineers w/in Boeing. Legacy & “not sexy.”

Largest contributor to Boeing’s profits, by far

For the complete presentation, see: The Boeing 737 MAX Saga